FATBOY bags (newsletter for website)

www.fatboy.nl
http://www.fatboy.com/news/?news=79351DFF-11D8-29D5-AA72-2D3573F8BC72&page=2

Fatboy® Bags

The Fatboy® enterprise boldly goes where it never has gone before.

After continuously exploring our boundaries we are now ready as ever to expand our lifestyle product range from living to functional, iconic fashion products. We are exited about launching our unique collection of Fatboy® bags where you definitely want to be found dead with, if you really have to.

We collaborated with Dutch design studio ‘DeMakersVan’ on this project, to ensure ourselves that even psychics could not see this one coming. DeMakersVan are a trendsetting team of young international designers with (famous) clients all over the world. The museum of Modern Art New York, the Victoria @ Albert museum in London and Philip Starck him self already shopped at theirs to name just a few, and frankly there is nothing you could do about that.

Eureka!

We threw DeMakersVan in our ‘collaboratorium’ to enhance the chemistry between us even more. Like crazy modern alchemists, with a thing for weird scientists, we experimented to combine all kinds of production techniques and materials, making sure the outcome would have those special Fatboy® features. After a lot of hard work and things blowing up in our face, we all finally screamed “they’re alive...ALIVE!” A collection of seven bags with the Fatboy® names Flapbag, Pantzer, Jumper, Undercover, Soulbag, Eetwie and Bag-it.

Fatboy® Elements

The Fatboy® Bags are a colorful unisex collection of bags for a very broad range of age. Very strong materials with environmental friendly coatings were mixed with elements from the aviation industry and extreme sports. For Pantzer and Undercover an extraordinary men made super tough leather-like material was used. Parachute buckles; seatbelts, scuba diving zippers and the use of noiseless Velcro are some examples for the original and highly detailed finishing on the outside and inside of the bags.
Fatboy® Bags are available in orange, pink, black, red, turquoise, green, blue, camouflage, and metallic Soulbags in silver, bronze and titanium. We understand that you can’t wait to ship one or more of the Fatboy® Bags to your doorsteps in their cute magnified match-boxes packaging.



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